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NORTHVILLE, Mich. (January 10, 2006)
Uniquely positioned to suit todays rapidly
growing printing and graphic communications needs of small-to-medium-sized
businesses, Allegra Network LLC is strengthening its position
as one of the leading franchise systems in the $170 billion
printing industry. Allegra Network is one of the worlds
largest graphic communications franchises offering advanced
printing technologies including full-color printing, graphic
design services, digital color and high speed copying, mailing
services, and more.
Allegra Network, formerly American Speedy Printing Centers,
Inc., was founded in 1976 with its first franchise location
opened in 1977. Today the company links more than 600 locations
in North America, the United Kingdom, Brazil and Japan. Company
plans call for 42 units to open by the end of 2006, totaling
420 additional locations by 2010.
According to the Printing Industries of America, the worlds
largest graphic arts trade association, printing is Americas
third largest manufacturing industry and employs more than
one million people, attributing to over $170 billion in sales.
Printing today means more than putting ink on paper,
said Darryl Buchanan, vice president of franchise development
for Allegra Network. With the seemingly endless communication
options in todays fast-paced business world, Allegra
Networks high-quality, innovative, printing and graphic
communications services offer a refreshing alternative for
small-to-medium sized businesses to communicate their message
with maximum impact. Allegra Network is now poised for growth
and well on its way to becoming the total solutions provider
for small-to-medium-sized business printing needs.
Leading Small-Town Entrepreneurs into
the Digital Revolution Allegra Network offers entrepreneurs
two distinct sophisticated franchise opportunities
Allegra Print & Imaging Digital Print Centers (DPC) and
Conversion Print Centers (CPC). The Allegra DPC concept was
developed in 2003 to meet the growing digital printing, sign
and mailing service demands of small-to-medium-sized businesses
in smaller, key markets. Allegra DPCs specialize in
digital document output, copying and graphic design, variable
data printing, advertising specialties, signs and banners,
along with other business communication services.
Industry figures support the growth in digital printing.
According to the Xerox Corporation, in 2001 there were 16,000
full color (digital) production systems in use. This year,
installations are expected to reach 38,000, an increase of
137 percent. In addition, the use of digital-based printing
is projected to increase from 23 percent of all jobs in 2000
to 48 percent by 2020 based on findings from Rochester Institute
of Technologys School of Print Media.
The advent of digital technology has allowed Allegra
Network to increase productivity in its locations worldwide,
added Buchanan. In todays fast-based business
world, digital printing offers numerous advantages to customers
such as quicker turnaround, the ability to produce affordable
full-color short-runs, as well as customized marketing campaigns.
Business owners looking to open an Allegra DPC will find
many advantages, including a low initial investment with minimal
overhead and the ability to open a location in a small town,
enabling entrepreneurs to work where they live. The cost to
start an Allegra DPC is approximately $90,000 and the total
investment is $199,956 to $291,373, which includes working
capital and all start-up expenses. Financing options are available.
A typical Allegra DPC is between 1,500 to 2,000 square feet
of space, needs only between two to three employees to operate
and requires less equipment than a traditional printing business.
Hours of operation are usually between 8:30 a.m. to 5:30 p.m.
Monday through Friday, allowing franchise owners to have evenings
and weekends free.
Accounts include a small base of core, repeat customers that
traditionally lead to 80 percent of a centers sales.
Moreover, because the concept requires no press to operate,
just computers and copiers, an Allegra DPC is an easy business
to own for entrepreneurs without prior printing experience.
Individuals with a strong sales and marketing background,
outstanding business and people skills, couples seeking dual
incomes, and those looking to own a second business are especially
well suited for the Allegra DPC, added Buchanan. In
fact, because Allegra DPCs are located in small markets,
individuals can open an Allegra right in their hometown and
cut down on their travel time and expenses."
Convert-On-Sale Model Offers Win-Win
Scenario
Entrepreneurs can also choose to open an Allegra CPC.
Traditional Allegra CPCs offer full-service printing
and graphic communications services, including full-color
printing, graphic design, digital color printing, signs, mailing
services, and more.
Allegra Network helps potential franchise owners purchase
an existing independent printing business and convert it to
an Allegra Print & Imaging Center. With an established
customer base, experienced staff, immediate cash flow and
proven track record in the market, the CPC opportunity offers
individuals a distinct advantage over most start-up franchises.
Our successful convert-to-sale program is unique to
the franchise industry, said Buchanan. Allegra
Network has helped its franchise members purchase more than
155 independent printing businesses over the last 10 years.
The initial investment to open an Allegra CPC is $155,600
to $429,000 and seller financing is available. Allegra Network
will help prospective franchise owners find and purchase a
qualified printing business, council them on necessary upgrades,
teach them how to manage the location, and provide them with
ongoing operational, marketing, technical and field support
to help take their business to the next level.
Similar to the Allegra DPC, an Allegra CPC is a business-to-business
franchise that does not require weekend or evening hours and
whose small base of primary customers usually make up 80 percent
of the centers sales.
The franchise opportunity is perfect for downsized corporate
executives who are looking to maintain the financial lifestyle
they have grown accustomed to having. According to Buchanan,
nearly 75 percent of Allegra CPC owners are formerly from
the corporate world.
Footprint into Franchise Success
Allegra Network offers more than 45 support programs
and tools to help franchise owners grow their business encompassing
marketing, technology, accounting, financial services, legal,
franchise services, development, and field operations. Some
key programs include the Profit Mastery Program which includes
tools to increase operational profitability and the Acquisition
Program which helps existing franchise owners identify suitable
independent printing businesses to purchase, decreasing competition
in the marketplace, while increasing the accounts and assets.
Allegra Network also provides established franchise owners
with a complete resale program that identifies candidates
and qualifies them to buy an existing Allegra Network location,
a benefit most franchise systems do not offer. In fact, as
a result of Allegra Networks outstanding support system,
franchise profitability has increased for the past five consecutive
years, added Buchanan.
Virtually every small-to-medium sized business has
an ongoing need for printing and graphic communications services,
Buchanan said. Whether it is printing business cards,
creating a presentation, or making a sign or banner, Allegra
Network provides a reliable and smart solution.
About Allegra Network
Allegra Network, formerly American Speedy Printing Centers,
Inc., was founded in 1976 with its first franchise location
opened in 1977. Today the company links more than 600 locations
in North America, the United Kingdom, Brazil and Japan with
its six brands under its printing division - Allegra Print
& Imaging, American Speedy Printing, Insty-Prints,
Speedy Printing, and Zippy Print and the Signs Now brand under
its sign division. For more information on Allegra Network,
please call (248) 596-8600 or visit www.allegranetwork.com.
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